SOCIAL MEDIA PORTFOLIO
Snapshot 1: Service-Based Business (B2C)
This well-established service provider had a strong offline reputation but limited social media presence and a small following. While their website and SEO were managed externally, their digital branding lacked cohesion.
We began by developing a comprehensive brand strategy to define their voice, visuals, and positioning. From there, we built a tailored social media strategy under our Business Growth Accelerator package, focused on organic growth through consistent, high-quality content that highlights their white-glove service and trusted reputation.
Snapshot 2: Service-Based Business (B2C)
This accomplished professional brought years of client-focused experience from the beauty industry into a new career in real estate. Eager to establish herself in a competitive market, she recognized the importance of building a strong digital presence—but as a newcomer to social media, she preferred to stay behind the scenes and needed guidance on where to begin.
Through our Social Media Start-Up Package, we developed a comprehensive brand strategy to define her voice, tone, and visual direction. We also designed her visual media materials—including business cards and client decks—to ensure brand consistency across all touchpoints. With a focus on elevated visuals and strategic messaging across Instagram, Facebook, and LinkedIn, we helped her confidently enter the social media space with a polished, professional identity that reflects her warmth, ambition, and expertise.
Snapshot 3: Service-Based Business (B2B)
This client came to us with a new website in development, a fresh logo, and a general colour palette—but no formal social media presence or digital marketing strategy. While the visual foundation existed, she was overwhelmed trying to keep up with content while running her business. Posts were inconsistent, unbranded, and difficult to sustain.
Through our Business Growth Accelerator package, we helped formalize her brand in the digital space—crafting a cohesive look and feel across platforms, designing highlight covers, optimizing social media bios, and introducing a consistent posting rhythm. As an introverted founder, she also received personalized support to grow more confident on video.
The result is a clean, professional presence that reflects her values, builds trust, and allows her to engage with her audience more intentionally—without the overwhelm.
Snapshot 4: Product-Based Business (B2C)
This community-loved bakery set out to revitalize its social media presence and better reflect the energy and warmth of its in-store experience online. With a strong local following and a clear passion for quality, the goal was to create a digital presence that felt just as inviting and authentic as their bakery itself.
Through our Essentials Package, we developed a strategy focused on approachable, high-quality content that highlights their products, people, and community connection.
Snapshot 5: Service-Based Business (B2B & B2C)
This family-run electrical company has been a trusted name in its community for over 40 years, thriving through referrals and long-term client relationships. With a newly revamped website and expanded services, including financing options and personalized in-home assessments, they’re now focused on growing their digital presence.
To support this shift, we’ve helped implement a targeted social media strategy aimed at increasing visibility and engagement. Through service-focused content and ad campaigns, the goal is to build a stronger online community, showcase their expertise, and expand beyond the traditional word-of-mouth model, setting the stage for long-term growth across residential and commercial markets.
Snapshot 6: Service-Based Business (B2C)
This reputable family and divorce law firm has earned the trust of clients across Ontario through its compassionate, client-first approach to legal services. To ensure their digital presence reflects the same care and credibility they provide in practice, we partnered with the firm through our Reel Mastery & Engagement Plus Package.
A core priority for the firm was leveraging its extensive library of past webinars and educational sessions to continue sharing its knowledge in a more accessible and engaging format. We’ve worked to upcycle this video inventory into digestible, high-impact social content, adding branded covers, captions, trending audio, and custom graphics to create consistent, scroll-stopping content. This effort also supports the development of a digital resource hub for future audiences to access their expertise.
In tandem, we support their internal operations through Vellencia Digital Solutions, delivering customized service funnels, automation workflows, and newsletter management to streamline communication and enhance the client experience.
Together, these efforts are helping the firm strengthen its online visibility, build deeper audience connections, and scale its presence as a trusted leader in family law across Ontario.
Snapshot 7: Service-Based Business (B2C)
This financial literacy coach experienced rapid early success—helping clients secure over $1 million in lines of credit in just over a year, while also running a non-profit and hosting a bi-weekly financial podcast. Despite his growing impact, he lacked a cohesive brand identity and digital strategy to match the scale of his vision.
We came on board through our Influencer Package to fully reimagine his brand. This included a complete website redesign, a refreshed visual identity, and a social media overhaul tailored to boost engagement, reach new audiences, and lay the groundwork for bilingual expansion into the French-speaking market. We also supported the repurposing of his podcast content to maximize visibility and streamline production.
The result is a bold, aligned digital presence that reflects his authority in the financial literacy space, positioning him for long-term growth, greater influence, and deeper community impact.
Snapshot 8: Product-Based Business (B2C)
This emerging streetwear label was founded with a mission to celebrate individuality, unity, and cultural connection through fashion. With a bold, inclusive message and a focus on empowering self-expression, the brand sought to make a strong entrance into the apparel space.
We partnered with the founder to bring this vision to life, developing a complete brand identity, designing a modern e-commerce website, and crafting visual assets that reflect the brand’s values of resilience, diversity, and global unity. Through our Start-Up Package Plus, we helped lay the foundation for a cohesive digital presence.
As the brand begins to explore social media, our focus has been on establishing a consistent voice and visual language that resonates with its target audience. By aligning the brand’s messaging across platforms, we’re setting the stage for meaningful engagement and long-term growth.