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Learn how to turn digital presence into profit with this proven 10-week playbook for growth, designed to give founders, teams, and professionals clarity and confidence in the digital world.
10 live classes packed with expert training and interactive working sessions to apply concepts in real time.
9 powerful modules that break down everything from building high-converting websites and creating scroll-stopping content, to mastering digital funnels, tracking ROI, and building lasting brand equity.
Weekly guided exercises and insider insights designed to fit your schedule and move your business forward.
Custom workbooks and curated readings for every module to turn theory into action keeping you ahead of the curve.
10 one-to-one consulting sessions with a Growth Strategy Consultant to tailor strategies to your unique business needs.
Free social media competitor analysis (valued at $2,499.99) to see exactly how you stack up and where to win.
30-day trial of Vellencia Digital Solutions CRM + Automation to kickstart your systems with confidence and power.
Certificate of Completion from the The Vellencia Institute.
What You’ll Learn
In 9 powerful modules and 10 live classes, you will gain the skills, tools, and strategies to thrive in today’s digital world.
Module 1: Welcome to the Digital Era
You will understand the digital economy, learn why your online presence drives credibility, and identify common mistakes that hold businesses back.
Module 2: Your Website – The Digital Headquarters
You will learn what makes a website high converting, explore the essential elements for lead generation, and gain an introduction to SEO fundamentals.
Module 3: The Core Types of Digital Marketing
You will discover the major types of digital marketing including SEO, content, social, email, PPC, video, and influencer marketing, and you will learn when and how to use them effectively.
Module 4: Choosing the Right Strategy for Your Business
You will learn how to match digital strategies to your business stage and model, how to make clear choices between B2B and B2C approaches, and how to avoid digital burnout.
Module 5: Platforms, Content and Visibility
You will identify the right platforms for your audience, build a foundation for content that drives engagement, and ensure consistent branding across channels.
Module 6: Metrics, ROI and Digital Equity
You will learn which metrics actually matter, how to separate vanity numbers from performance insights, and how to build long term digital equity that compounds over time.
Module 7: DIY vs. Hiring Support
You will understand when to manage digital marketing on your own, when to delegate, and how to evaluate and select the right support for your business.
Module 8: Building Your Digital Capital Game Plan
You will create a 90 day digital visibility and growth plan with clear milestones, aligned activities, and measurable outcomes.
Module 9: From Attention to Action – Your Funnel
You will map your customer journey, align your website, content, and email with each stage, and design a funnel that consistently turns attention into customers.